Senior Team

Leadership

Debbie McLain

President/Partner

Debbie is President and Partner of RMI, and a list broker who is highly respected by her staff, peers, clients, and competitors alike. For 30+ years, she has had a leading hand in developing our Nonprofit Brokerage division and has been responsible for its success. Working with large national and regional fundraisers, and nonprofit magazine and newsletter publishers, Debbie is a master at direct mail planning, list analysis, modeling, and negotiating incredible pricing for her clients. Her clients include Consumer Reports, Guideposts, Nutrition Action, AICR and Christian Appalachian Project.

Debbie is an active member of the DMA, HVDMA and the DMA Nonprofit Federation.

Rich Leary

Executive Vice President/Partner

Rich is Executive Vice-President and Partner of RMI heading up RMI's sales division, overseeing the day to day sales activity and service. He is responsible for team sales, growth goals, business development, new client acquisitions, client maintenance & retention. Over his long tenure Rich has been instrumental in shaping the structure and culture of RMI.

Rich is an active member of the DMA Nonprofit Federation and the DMFA.

Kathy Englund

Vice President of Operations

Kathy began her career with RMI more than 30 years ago in the accounting department and worked her way up to managing the accounting team before becoming Director of Human Resources. Now a vital part of the leadership team, Kathy oversees many aspects of company administration in her current role as Vice President of Operations.

Executives

Siobhan Caragine

Account Executive

As an Account Executive, Siobhan experience spans the nonprofit, subscription, catalog, membership and children’s list markets. She excels at implementing and achieving list sales goals, tracking budgets, expanding secondary markets, maximizing list rental income through database development and modeling.

Having a very diverse client roster, Siobhan is working in the nonprofit sector with CARE, with magazines such as Women’s Running and Triathlete, as well as membership organizations AAUW and ASCD.

Rob Kenny

Account Executive

As an Account Executive, Rob Kenny’s primary focus is to maximize client revenue which is what he has done for all his clients year after year. As a veteran Direct Marketer, Rob knows it take numerous attempts and various skills to renew existing customers and lure new customers. He attributes his consistent revenue growth to his many years of fishing where constant casting and changing lures catches the most fish.

Currently Rob works with several top publishing clients (Mayo Clinic and Belvoir) as well as Non-Profit clients (JDRF, Save the Children and American Lung Association).

Michael Kertelits

Account Executive

Michael began his nonprofit brokerage career in 1994, he spent 12 years honing his skills before joining RMI in 2006. He has unique experience in building direct mail programs from the ground up, spearheading everything from package creation and production to mail planning and analysis.

Michael works with many reputable nonprofit clients, Rescue Missions, EANGUS, Center for the Study of Service. His clientele also includes many regional and national nonprofits in multiple sectors including heath, environmental, animal rights, advocacy and religious areas.

Michael has previously served as the Vice president of the Hudson Valley DMA, previous member of the DMA List & Database Council and has served on the planning committee for the DMA NY Nonprofit Conference. He attends & has spoken at both DMA Nonprofit and DMA events sharing his industry knowledge and experience.

Kayle Plotkin

Vice President

Kayle is a seasoned direct marketing professional who brings expertise in list management and brokerage. Her background encompasses consumer and business to business list marketing, and Kayle offers her clients a fresh perspective and passion for their specific markets.  A sampling of her clients includes:  Dover Saddlery, Beckett Media and New Mexico Magazine to name a few.  She has had a long career working in both the publishing and catalog vertical. 

Her vast expertise brings an overall insight into maximizing list rental revenue for multi-title publishers and catalogers.  Kayle's client-centric philosophy ensures every mailer wins from her vast experience, skills, and her commitment to their current and future success.

Alan Yu

Strategic Sales Director

Alan is a 30-year veteran of the industry. His expertise covers the gamut of today’s data driven marketing including nonprofit, publishing, catalog, cooperatives, database, modeling, and more. Alan excels at maximizing revenue opportunities for clients while maintaining a balance between their management and acquisition goals.

Alan drives sales for some of RMI’s most prestigious clients including Consumer Reports, the National Wildlife Federation, Make-A-Wish America and Consumers’ CHECKBOOK.

Len Zargo

Director of Business & Media Sales Development

As the Director of Business & Media Sales Development at RMI for the last seven years, Len’s role at the company is as diverse as his entire 30+ year career. It includes new business development, list management, brokerage and digital services. Len’s client portfolio spans numerous verticals including catalog, publishing, insurance, non-profit, travel/hospitality and higher education.

Direct marketing has evolved but Len still believes you need the right message and audience to deliver a strong return on investment regardless of the medium.

Donna Tarantino-Murray

Vice President/Nonprofit Brokerage

Donna is a 35 year veteran in the direct marketing industry. After 10 years at the Coolidge Company, Donna joined Rickard List Marketing for the next 10 years where she built a successful fundraising division. Donna then moved on to Specialist Marketing Services in 2008 and continued to grow her fundraising clientele. In December 2018, Donna joined RMI Direct Marketing and is now a vital part of our nonprofit brokerage division. Donna’s client listing consists of food banks, animal shelters, hospitals, children’s hospitals, women’s shelters and cancer centers. Donna has been a board member on the DMFA and continues to be active in both the DMFA and the DMA Nonprofit Federation.

By Department

Debbie McLain

President/Partner

Kristine Habersang

Account Manager

Michael Kertelits

Account Executive

Kayle Plotkin

Vice President

Donna Tarantino-Murray

Vice President/Nonprofit Brokerage