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Can we help you?

Simply email us the specs of your campaign, and we'll recommend the best lists and segments for you.

Inventive ideas. Compelling creative. Cost-saving production.

Creative that hasn’t been crafted with the science of direct response may be pretty, but is likely not effective. It takes a certain skill to write arresting copy, and to design visual triggers that motivate consumers to take action. RMI can help turn a piece of art into a staple in your marketing toolbox.

We have the strategists and the creative talent to take big ideas from pen to production. From email to direct mail, and display to social, we can deliver in any medium and assist on a single project basis, or by providing long term support.

How We Get Results

Research & Discovery

Before we roll up our sleeves on developing your creative, we do our homework and research your brand, current and past marketing campaigns, and mine our creative databases to review any similar promotions―including your competitor’s offers. This process not only gets our creative gears turning and sparks new ideas, but it informs our design choices to better achieve your goals.

Creative That Works

Capturing someone’s focus is getting harder as the visual landscape gets more cluttered. RMI breaks through the clutter by creating memorable promotions that reflect the personality of your brand and make a connection with your audience. We do this by being genuine, inventive and by bringing our sense of fun to every project.

Medium

Pretty simply, if it’s a direct response channel, we can develop creative for it, or consult with you on your existing creative to identify areas for improvement. We specialize in creative for:

• Direct Mail
• Alternative Media
• Display Banner Ads
• In-App Ads
• Search
• Email
• Social Campaigns
• DRTV

Production

RMI has partnerships with a variety of dependable vendors to get your pieces printed (from hundreds to millions), collated, stamped and out the door. We even save you money in the process. Many of our vendors also offer commingling services to further reduce your costs.

Case Studies

Creative Contest Generates Increased Interest in Nonprofit List
Creative Contest Generates Increased Interest in Nonprofit List

Creative Contest Generates Increased Interest in Nonprofit List

The National Wildlife Federation (NWF) is the largest private, nonprofit conservation education and advocacy organization in the United States. NWF is a voice for wildlife, dedicated to protecting wildlife and habitat and inspiring the future generation of conservationists.

Creative Email Approach Lifts Subscriptions and Revenue for Publisher
Creative Email Approach Lifts Subscriptions and Revenue for Publisher

Creative Email Approach Lifts Subscriptions and Revenue for Publisher

From auto repair shops to veterinarians, countless local businesses operate in every city in the U.S. - making the process of choosing the right service provider a pretty difficult task. Consumers’ CHECKBOOK magazine solves the problem by extensively researching businesses, and reporting on the best service at the best possible price. CHECKBOOK is published by the Center for the Study of Services, and covers seven major metropolitan areas: Boston, Chicago, Delaware Valley, Puget Sound, San Francisco Bay, Twin Cities and Washington DC.

List Revenue Increased Despite Housefile Decline
List Revenue Increased Despite Housefile Decline

List Revenue Increased Despite Housefile Decline

Easter Seals is a nonprofit organization that assists more than 1.4 million children and adults with autism, other disabilities and special needs and their families annually through a network of more than 500 service sites. The organization assists people with physical and mental disabilities and special needs resulting from any cause, whether diagnosed at birth or incurred through disease, accidental injury or the aging process.

Offsetting Lost Revenue After a Publication Title Closes
Offsetting Lost Revenue After a Publication Title Closes

Offsetting Lost Revenue After a Publication Title Closes

Mayo Clinic, one of the worlds' foremost medical centers, produces the <em>Mayo Clinic Health Letter</em> and numerous books that draw on a century of patient care, medical research and experience with the goal of enlightening readers.

Questions? Contact Len Zargo at lzargo@rmidirect.com or call 203-825-4636.