RMI's Fundraising Ideas A-Z | Drive Donations All Year

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With the holiday season coming more and more people start to think of different ways they can contribute to their favorite cause.

#GivingTuesday and #ThankfulThursday are both days right after Thanksgiving that are inundated with online and social pushes for donations for every conceivable cause. How do you break through the clutter and drive more donations to your cause?

Break through the clutter and create face-to-face engagement with this "A to Z" list of fundraising ideas.

90% of Americans say they’re more likely to trust brands that back social causes. - Mashable

Arts and Crafts Sale, Auction, American Idol (corporate version)

Bake Sale, Barbecue, Battle of the Bands, Bike Ride, Bingo, Bachelor/Bachelorette Auction

Car Wash, Concert, Cupcake Wars, Costume Party, Caroling for a Cause, Chores for Charity (great way to bribe your kids to do their chores!)

Dance Marathon, Darts Tournament, Dress-Down Days


  White Paper: 6 Ways to Fundraise with Online Display Advertising


Easter Egg Hunt, Egg Drop Contest, 80s Party

Face Painting, Fifty-Fifty Raffle, Fashion Show, Football Tournament, Facebook Match & Target

Garden Party, Garage Sale, Golf Tournament, Game Night, Gala Event  

Haircut, Haunted House, Holiday Card Sale,

Indy Movie Showing, International Food Night, Ice Bucket Challenge

Jazz Concert, Jewelry Sale, Juggling Marathon/Competition

Karaoke Night, Knitting Competition

Lip Sync Battle, Limbo Contest, Loud Tie Day, Line of Coins (make the longest line of coins, donate the money used)

Mardi Gras Night, Masquerade Party, Mask (Halloween) Contest, Matching Funds

Name That Tune Contest, Name the Baby, Nearly New Sale

Open House Tour, Oyster Roast, Obstacle Course, Olympics Sports Day

Photo Contest, Pajama Day, Pancake Breakfast/Dinner, Picnic, Pizza Party, Poker Tournament, Pool Tournament, Penny Jar

Quiche Sale, Quiz/Trivia Night, Quilt Raffle

Race, Raffle, Rummage Sale, Rubber Ducky Race

Scavenger Hunt, Spaghetti Lunch/Dinner, Square Dance, Swing Dance, Swim (either a race or casual)


Case Study: Creative Contest Increased Interest in Nonprofit List


Tacky Prom, Talent Show, Tennis Tournament, Three-Legged Race, Theme Day in the Office

Ugly Outfit Party, University Merchandise Sale

Variety Show, Video Game Tournament, Video Marathon, Volleyball Tournament

Water Park Trip, Wheelbarrow Race, Wine Tasting, Who’s that Baby?

X-Mas/New Year Party, X-Files Marathon (yes, we’re stretching it here)

Yard Sale, Yo-Yo Competition, Yoga Marathon, Yodeling Competition

Zany Hat Party, Zoot Suit Party/Fashion Show, Zoo Outing


RMI Direct Marketing is proud to represent so many great charitable and nonprofit organizations. You’ll see from our portfolio of clients that we have a vested interest in working with high caliber clients. Many of them looking to us for donor acquisition programs, lapse-donor marketing, list management and brokerage, branding and omnichannel marketing strategies.

Are you creating events throughout your community to raise funds and donations for a cause? If so, what are you doing and how are you marketing these events?

Jtomascak Headshot  About Jennifer Tomascak: With 10 years of marketing experience in several industries; nonprofit, publishing, financial, recruitment and agency-client side Jennifer's focus at RMI is to create value for clients, building digital and creative campaigns that rock and follow all pertinent KPI's.  Follow her on Twitter and LinkedIn.