You’ll want to bookmark these pages and visit them weekly, if not daily, to help make your graphic designing a little easier and a little cheaper.
Learn how your fundraising efforts can reach new and existing donors for free with this list of resources that won’t cost your nonprofit organization a penny.
Learn how regression modeling could be a good fit for your direct mail program by recognizing these common list woes and understanding their possible modeling solutions.
Learn how mailers are successfully improving their acquisition results by dropping names that are unlikely to respond - and filling the void with more ideal, higher scoring prospects.
When you're brainstorming on creative ideas for your display campaigns (or pitching your boss on the many reasons you should test display), sometimes it's helpful to see what the competition is up to.