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Simply collect info, grow email lists, offer deals, and more with Facebook lead ads. Lead ads are now available with many new features that make signing up for your organization's information easy for people and more valuable for your cause.

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Are you using graphics in your social media marketing? Well, you’d better be. A recent report shows content with relevant images gets 94% more views than content without relevant images. RMI Direct Marketing rates our favorite apps for creating dynamic images for any aspect of your nonprofits marketing, from social media to digital display ads.

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Targeting the more than 80 million millennials can seem like a daunting task, especially since they're so different from the generations before them, but there are ways to reach this educated, tech-savvy cohort - you just have to get creative...

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Publishers are constantly racking their brains on ways to stay relevant in the digital era. Here's one little idea that may have a big impact on subscriber retention.

October 10th, 2014 · Social Media