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Simply collect info, grow email lists, offer deals, and more with Facebook lead ads. Lead ads are now available with many new features that make signing up for your organization's information easy for people and more valuable for your cause.

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Fundraising is a hard enough task for your nonprofit – but you also need to think about year round and cross device. How will you raise funds? Where will you do it? Who are you gleaning information from for these endeavors?

We’ve compiled some of the worst advice we’ve ever heard about mobile fundraising—read on to learn why following it can actually do more harm than good.

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Are you using graphics in your social media marketing? Well, you’d better be. A recent report shows content with relevant images gets 94% more views than content without relevant images.

RMI Direct Marketing rates our favorite apps for creating dynamic images for any aspect of your nonprofits marketing, from social media to digital display ads.

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Becoming a verified account on Twitter may have gotten a little easier. Verified accounts allow people to identify key individuals and organizations on Twitter as authentic, and are denoted by a blue badge icon.

Follow RMI Direct Marketing on Twitter.

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Targeting the more than 80 million millennials can seem like a daunting task, especially since they're so different from the generations before them, but there are ways to reach this educated, tech-savvy cohort - you just have to get creative...