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News

e-donorosity is an email database that includes over 24 million self-reported (via microsurvey) philanthropists.

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Blog

Learn how regression modeling could be a good fit for your direct mail program by recognizing these common list woes and understanding their possible modeling solutions.

May 19th, 2014 · Postal

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Learn how mailers are successfully improving their acquisition results by dropping names that are unlikely to respond - and filling the void with more ideal, higher scoring prospects.

April 9th, 2014 · Postal

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It is likely that 65% or more of your best customers overlap with those of other co-op members' names and as a result, are heavily mailed. Learn how to determine the effect this usage has on your housefile and the value of participating.

March 24th, 2014 · Postal